Custom Color Program

Custom Color Program

Three Layer offers custom garment dyeing for brands and decorators who need colors beyond our standard palette. Whether you’re launching a seasonal collection, matching a brand Pantone, or creating a signature colorway, our custom color program delivers production-quality results with wholesale pricing.

How It Works

1. Choose Your Base

Select from any of our existing blank styles. Custom colors are available on all products in our catalog, hoodies, tees, crewnecks, joggers, and shorts.

2. Specify Your Color

Provide a Pantone reference, fabric swatch, or detailed color description. Our dye house matches your exact specification with a lab dip for approval before production.

3. Approve the Lab Dip

We send a physical lab dip sample for your approval. Colors are matched under standard D65 lighting. You approve before we proceed to full production.

4. Production Run

Once approved, your custom color enters production. Typical lead time is 4-6 weeks from lab dip approval to delivery, depending on quantity and style.

Program Details

Detail Specification
Minimum Order Quantity 600 pieces per color, per style
Available Styles All catalog products (hoodies, tees, crewnecks, joggers, shorts, youth)
Color Matching Pantone reference, fabric swatch, or detailed description
Lab Dip Physical sample provided for approval before production
Lead Time 4-6 weeks from lab dip approval
Dye Method Garment dye (fiber-reactive for cotton, pigment for blends)
Reorder Same color can be reordered at 600-piece minimum with consistent batch matching

Which Products Work Best for Custom Colors?

All Three Layer products accept custom garment dyeing, but results vary by fabric composition:

Best Results: 100% Cotton

Our 1003 Combed Cotton Tee and 1005 Heavy Cotton Tee produce the most vibrant, saturated custom colors. 100% cotton absorbs fiber-reactive dyes completely for true-to-Pantone results.

Great Results: 80/20 Cotton-Poly

Our 5108 Premium Hoodie 5109 Full Zip and 15001 Heavyweight Hoodie dye beautifully with a slight heathered effect. The polyester fibers resist dye, creating a subtle vintage texture that many streetwear brands prefer.

Good Results: 70/30 Cotton-Poly

Our P280 Midweight Hoodie CR280 Crewneck 8801 Joggers and 7770 Shorts accept dye well with a more pronounced heathered effect due to the higher polyester content. Ideal for vintage-wash aesthetics.

For a deeper understanding of how cotton content affects dye results, see our Garment Dyeing Guide.

Who Uses Custom Colors?

  • Streetwear brands launching seasonal drops with exclusive colorways
  • Merch companies matching artist or brand Pantone specifications
  • Corporate programs matching company brand colors across apparel
  • Screen printers offering custom dye services to their own clients
  • Fashion brands building cohesive collections with proprietary colors

Get Started

Ready to create your custom color? Contact our team with your style selection, desired color (Pantone reference preferred), and estimated quantity. We’ll provide a quote and timeline within 24 hours.

Not sure which blank is right for your project? Try our Product Comparison Chart or read our 2026 Blank Hoodie Buying Guide.

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